Event marketing is an effective field marketing solution to build deeper relationships with the channel, partners and customers.

Retail Profiling helping brands through event marketing, an effective field marketing solution

The impact

Event marketing is a strategy that primarily involves promoting a brand, product or service through in-person or real-time engagement. These events can be national, European, global or local and intimate, online or offline, and companies can participate as hosts, participants, or sponsors.

Retail Profiling working with tado° in Screwfix through various field marketing services and branded space solutions

Benefit to brands

Brands often have limited internal marketing resource, and the talented resource they have is sometimes necessarily focussed on other priorities. Brands can utilise our channel-wise teams, that have undertaken multiple events for other consumer tech brands, on a day-by-day, hour-by-hour or project basis, expanding their internal capacity extremely cost effectively, whilst paying for the time that they need.

Why we are great at it?

We have supported literally hundreds of CE brands, organising, hosting and presenting at events across the UK and Europe. Sometimes alongside internal brand teams, sometimes taking full 360 ownership. We are told by those happy brands that our professionalism, enthusiasm, agility and scalability are the 4 key reasons they love working with us.