At Retail Profiling we can either support your internal teams wherever required or we can professionally handle the whole event on your behalf.

Expos stand design and installation for AMD by Retail Profiling

The impact

Face-to-face interaction with potential customers and trade partners at trade fairs, expos and consumer events can be a high impact way of building a brand’s proposition and awareness.

If the event is carefully profiled and it is likely to generate high footfall of their target market, so despite a significant outlay, it often produces a short-term ROI and long-tail & halo benefits.

Expos stand design and installation for BOSCH by Retail Profiling

Benefit to brands

Allocating internal resource can be challenging for time-consuming marketing activities, particularly trade expos and consumer fair events as they require significant advance planning for event management, content, booth signage, collateral and staffing.

Retail Profiling can either support your internal teams wherever required, for example if your teams can’t attend on a specific date or location, or we can professionally handle the whole event on your behalf.

Why we are great at it?

We have successfully planned, managed and executed literally hundreds of events and fairs representing consumer tech (and beyond tech) brands within many of the major expo & messe centres across 17 European countries.

We can provide dynamic, professional presenters, hosts, technical support, salespeople and also manage inventory and handle transactions if required.